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Best Practices Consulting
Introduce engagement at every level of your business
Most consulting is available onsite, but also through the web, and is for both administrators and senior management. It is organized into three areas of business growth: foundation, growth, and enhancement.
Foundation
To help initiate a culture of customer and employee engagement within your organization, Allegiance provides foundation consulting. You can select an area of focus in which management and other staff members can establish solid terminology and a groundwork of knowledge. Foundation Consulting Service packages:
- Jump Start Consultation
Growth
Once you have a core understanding of engagement principals, you're better equipped to put Allegiance products to work. We teach you how to optimize your loyalty, engagement and feedback systems and processes, and show you how they impact your business outcomes. Growth Consulting Service packages:
- Key Process Optimization
- Maximizing the Executive Dashboard
Best Practice Enrichment engagements empower you to build a culture of engagement and create growth and lasting value for your business. Learn to expand your capacity for managing feedback, identify trends, and spot pitfalls and opportunities. Enrichment Consulting Service packages:
Action Planning National Benchmarking Review QuickHit Survey Cultural Assessment & Alignment Workshop- Qualitative Data Categorization and Classification
- Custom Consulting Services
Best Practices Team Members
Kyle LaMalfa
Allegiance Best Practices Manager & Loyalty Expert
Kyle LaMalfa has been a career data analyst data since 1996, answering business questions and solving business problems for executives and managers. He has undergraduate training in Mathematics and Economics and graduate training in Statistics and Sociology. LaMalfa has been in the consulting business since 2004. Recently employed as Lead Statistician at a prominent market research company, he now serves as Principal Consultant at Allegiance. LaMalfa helps Allegiance clients become more profitable by acting upon the benefits of Engagement. Beyond Engagement Best Practices, problem solving specialties include customer/employee attrition, data mining, and predictive modeling.
Gary Rhoads, Ph.D.
Co-Founder & Allegiance Loyalty Expert
As chief loyalty expert, Dr. Rhoads works closely with product development teams to convert leading loyalty and engagement principles into product offerings. He consults with Allegiance clients to help them set the right goals, interpret their data and optimize their opportunities.
Dr. Rhoads founded Allegiance Technologies in 2000 to provide companies with Web-based tools to track, monitor, tabulate and manage customer and employee feedback on a real-time basis. SilentWhistle purchased Allegiance Technologies in 2004 and was renames Allegiance, Inc. Rhoads is currently a professor of marketing at Brigham Young University and holds the Stephen Mack Covey Professorship awarded by the Center of Entrepreneurship. As an active researcher in entrepreneurial marketing strategy, Dr. Rhoads' work focuses on identifying marketing tactics that lead to start-up success.
Dr. Rhoads has published articles in the Journal of Marketing Research, Journal of Marketing, Journal of Market Research Society, Journal of Personal Selling and Sales Management, Journal of Retailing, Behavioral Research in Accounting, Marketing Science Institute, and various AMA Proceedings and serves on the board of advisors of the Center of Economic Development and Opportunity to help develop successful start-up companies in Utah county. Dr. Rhoads received his B. S. degree in zoology with minor emphasis in chemistry and M.B.A. from Idaho State University, and holds a PhD in marketing from Texas Tech University.
David B. Whitlark, Ph.D.
Allegiance Loyalty Expert
Dr. Whitlark has published over thirty academic articles and book chapters about sales forecasting, marketing research, and customer value. He is a former VP/Director of Research at Wirthlin Worldwide, now a subsidiary of Harris Interactive, where he worked with a wide variety of Fortune 500 companies, industry associations, and public service organizations. He has served on the editorial board for Advances in Business and Management Forecasting published by Elsevier Science for the past ten years.
Professor Whitlark earned a Doctorate degree from the Darden School, University of Virginia, and holds a Master of Business Administration degree from the S.C. Johnson School, Cornell University. While working at the DuPont Company as a Doctoral Fellow, he attended post-doctoral courses in research methods and multivariate analysis at the Wharton School, University of Pennsylvania.
Alan Bainbridge
Allegiance Best Practices Consulting Specialist
Alan Bainbridge has been actively involved in helping organizations collect and analyze their data since 2001. In his current role at Allegiance, Bainbridge applies his background and experience in statistics and behavioral science/psychology to assist Allegiance's customers in analyzing and interpreting their customer and employee feedback data, and developing action plans that lead to more favorable business outcomes. Bainbridge also conducts training for customers enrolled in Allegiance's Engagement Bootcamp and helps determine business requirements related to a customer's use of Allegiance products. He received his graduate training in statistics/sociology and his undergraduate training in behavioral science with a psychology emphasis.
The Allegiance team is extremely professional and responsive. The implementation of their system was almost effortless, and their knowledgeable staff is always available to answer our questions.
- John Thomas, Associate General Counsel
1-800-Contacts
The Allegiance Best Practices Consulting team is extremely helpful and approachable. They're subject-matter experts and that's what we're relying on. It has been one of the best investments we've made to strengthen relationships with our employees and customers.
- Linda Talarico, Customer Service Manager
RS Medical
