Allegiance Recognized for Product Vision in Enterprise Feedback Management by Independent Research Firm
Allegiance Voice of Customer Intelligence (VOCi) noted for compelling product vision
SALT LAKE CITY – October 27, 2011 – Allegiance, Inc., a provider of VOCi® (Voice of Customer Intelligence) technology and services, today announced that it has been recognized for its compelling product vision by Forrester Research Inc. in the September 2011 report: "The Forrester Wave™: EFM Satisfaction and Loyalty Solutions, Q3 2011".
Allegiance was among the select companies that Forrester invited to participate in its report, "The Forrester Wave: EFM Satisfaction and Loyalty Solutions, Q3 2011." In Forrester's evaluation, Allegiance was given high scores in several areas, including Action Management, Technology ad Leadership.
In the report, Allegiance was recognized as a Strong Performer among satisfaction and loyalty solution providers. The report notes that "Allegiance has started to build a roster of marquee clients with its compelling product vision, which promises a business intelligence solution optimized around customer feedback and related data compiled from across cloud-based systems."
"At Allegiance, our VOCi vision and strategy is resonating with the marketplace, which is creating strong demand for our products and services," said Adam Edmunds, president and CEO of Allegiance. "We continue to invest heavily in R&D to provide new, innovative solutions that help companies turn customer feedback into actionable business intelligence that can be quickly used to improve customer loyalty and grow revenues."


