Allegiance Press Releases

Allegiance Announces Winners of 2010 Engagement Awards

June 2, 2010

FOR IMMEDIATE RELEASE

Allegiance Announces Winners of 2010 Engagement Awards

- Top companies in customer and employee engagement honored at fourth annual Engage Summit -

SALT LAKE CITY – June 1, 2010 – Allegiance, Inc., a leading provider of Voice-of-the- Customer (VOC) solutions, today announced the winners of the Allegiance Engagement Awards. The Engagement Awards are given to organizations that have demonstrated high customer or employee engagement based on customer and employee surveys collected through the Allegiance Engage platform in 2009. Companies with high engagement scores use employee and customer feedback to boost customer retention, differentiate their businesses, and grow revenues faster.

Allegiance presented the awards to this year’s winners at the company’s fourth annual Allegiance Engage Summit on May 19, 2010. Awards were given for top scores in customer engagement and employee engagement in 2009 and were broken into two different categories: (1) overall engagement score for 2009, and (2) an honorable mention for improvement in engagement score from first half of 2009 to second half of 2009. The latter category was especially impressive in a year where challenging economic conditions made delivering a superior customer experience that much more critical.

Customer Engagement Index Award Winners

Empower Federal Credit Union Bennett International Group RS Medical
Life Time Fitness

Frost Bank

Employee Engagement Index Award Winners

Mountain America Credit Union Heartland Advisors
ARUP Laboratories
Life Time Fitness

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Customer Engagement Honorable Mention Winners

Heartland Advisors Vectra Bank

Employee Engagement Honorable Mention Winners

Mountain America Credit Union Empower Federal Credit Union Cumberland Farms/Gulf
North Shore Bank

Vectra Bank Sun Loan

“These outstanding companies are to be commended for their excellence in customer and employee engagement,” said Adam Edmunds, CEO of Allegiance. “By managing and responding to feedback, they are demonstrating their commitment to being responsive to the needs of employees and customers, which translates to increased loyalty and engagement.”

Scoring for the Engagement Awards is based on Allegiance Pulse, a top-down analysis survey designed by loyalty experts and Ph.D.s to measure attitudes and intentions of customers and/or employees.

About Allegiance, Inc.

Allegiance, Inc. offers next generation Voice of the Customer (VOC) and feedback management software to help organizations grow customer and employee loyalty and engagement. The Allegiance Engage Software platform facilitates survey creation and gathers responses and unsolicited comments in real-time into a centralized online system, saving time, effort and money. Allegiance solutions measure customer and employee engagement, revealing precise actions to grow engagement and increase revenue. Allegiance Enterprise Feedback Management (EFM), predictive analytics, and professional services combine to help businesses capitalize on engagement. In 2009, Allegiance was ranked 58th on the list of the 500 fastest growing, privately held companies in the U.S. by Inc. Magazine. For more information about Allegiance, visit http://www.allegiance.com .

Media Contacts

Chris Cottle
Allegiance, Inc. 801-617-8034 chris.cottle@allegiance.com

Valerie Chereskin

Chereskin Communications

760-942-3116

valerie@chereskincomm.com

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