Allegiance Joins Customer Experience Professionals Association as Sponsor
Global trade group provides members with extensive research, education and networking opportunities
SALT LAKE CITY – August 29, 2011 – Allegiance, Inc., a provider of VOCi® (Voice of Customer Intelligence) technology and services, today announced that that it has joined the Customer Experience Professionals Association (CXPA) as a sponsor. The CXPA is a global industry trade group whose members are responsible for creating and maintaining an overall positive customer experience—a vital objective for any organization that offers products or services for sale.
Governed by a Board of Directors to be drawn from its membership, the CXPA is led by Bruce Temkin, co-founder and chair, and Jeanne Bliss, co-founder and vice chair. Both are pioneers in the customer experience field who have a deep understanding of the roots of this burgeoning industry and a keen shared vision of its future.
"Allegiance has experienced the fast growth of customer experience professionals and their increasing importance in small and large organizations," said Chris Cottle, EVP of Marketing and Products at Allegiance. "We look forward to working with members of the CXPA to advance and support the profession."
The CXPA supports the professional development of its members and advances the field by providing research and education, establishing standards, offering networking and career opportunities, promoting the industry, and creating a better understanding of the customer experience discipline.
"We greatly appreciate the commitment that Allegiance is making to the Customer Experience Professionals Association as demonstrated by its sponsor status," said Temkin. "We are pleased to welcome Allegiance to the CXPA and look forward to closely working together to help create a vibrant future for customer experience management."


