Allegiance began as an entrepreneurial start-up and continues to stick to that spirit of innovation. Helmed by business-savvy individuals who love the promise and results of feedback management, Allegiance has taken the lead in this emerging field. Meet the team members recognized as industry thought leaders.

President & CEO
Ernst & Young Entrepreneur of the Year Finalist
Adam Edmunds directs the company's strategic vision to help customers use feedback data to predict trends in customer/employee satisfaction and to take action that will positively impact the bottom line. Adam has led Allegiance to become the 5th fastest-growing private software company in the U.S. according to Inc. Magazine, and a Software Magazine Top 10.
Edmunds entrepreneurial path got an early start when he founded two companies while still in college. In 2009, he sold one of those companies, ethics reporting software company SilentWhistle, to industry leader Global Compliance. He also purchased feedback software company Inquisite in 2009. Edmunds has received recognition for entrepreneurship, including Utah Business Magazine's 40 Under 40, Connect Magazine's "Entrepreneurs to Watch", Brigham Young University's (BYU) Entrepreneur of the Year, and 2010 Ernst & Young Entrepreneur of the Year finalist. He holds a master's in accounting degree from BYU.
Adam Edmunds receives Ernst & Young Entrepreneur of the Year 2010 award

EVP of Marketing & Products
Chris Cottle leads brand and product strategy, public and analyst relations, events, lead generation, marketing communications, and product strategy and management worldwide for Allegiance.
Chris has extensive experience in technology brand building in both B-B and B-C markets. He came to Allegiance from Tandberg Data (previously Exabyte), a global data backup hardware manufacturer, where he ran global marketing. Chris started his career on the agency side, marketing large technology brands such as Iomega, Infocus, and Adaptec. He started his own marketing agency, Oxygen Studios, which he sold to Caldera (now SCO). Cottle helped Caldera go public and acquire SCO. He left SCO to launch a health publishing company that was acquired by a competitor. Chris was named a Channel Chief by CRN Magazine, is a frequent marketing speaker and publication contributor, and a member of the CMO (Chief Marketing Officer) Council.
@ccott on Twitter
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EVP Development & Technology
Jason is responsible for all aspects of technology and product development at Allegiance, with a goal of ensuring Allegiance has world-class capabilities and processes in place to ensure success for existing and future clients.
Jason has been an engineering leader for almost two decades with enterprise companies including Novell and Omniture (an Adobe company). At Novell, Jason was recognized twice as an employee of the year while he led the engineering of products with revenues in excess of $100 million and development teams on 3 continents. While at Adobe, Jason was instrumental in reshaping the search marketing products resulting in more than 25% annual growth. Jason holds a Bachelor's degree in Computer Science from Brigham Young University and an Executive MBA from the David Eccles School of Business at the University of Utah. He advocates Kaizen in all software development practices with an acute focus on quality metrics to drive improvement.
@jhtaylorjason on Twitter
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EVP Global Sales
Mike is responsible for world-wide sales at Allegiance, including managing the Allegiance direct sales force, and reseller partners.
Mike has over 25 years of experience in sales and sales leadership, including enterprise and SaaS software sales at the C-level, to retail, industrial, high technology and other key verticals. He successfully managed sales groups in the start-up, mid-tier and tier-1 phases. Mike was VP of north American sales, and regional sales over nine years at GXS, the world’s largest integration in the cloud provider, helping more than 40,000 companies exchange electronic transactions with trading partners. Previous to GXS, Mike held executive sales leadership roles at Click Commerce, i2, Logility, EXE and Peak Technologies.
@ChasteenMike on Twitter
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