Allegiance Blog

Survey Design – Begin with the End in Mind

Kyle LaMalfa 10 Nov 2008 0 Comments
Survey Audience, Survey Design, Survey Projects, survey questions, Survey Research, Survey Test, surveys

Many people think that surveys are just a bunch of questions, but they’re not. Every survey is a culmination of a challenging seven-step process. And here are some steps to follow to improve your surveys.

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Why Do Electronic (email) Survey Response Rates Seem so Low? I Have a Theory, and a Way to Help Improve Them.

admin 28 Oct 2008 0 Comments
e-mail subject lines, e-mail surveys, online survey, surveys

Many of the people within companies who are sending out surveys are people who are not email marketing experts. Here are some common mistakes to avoid to watch your response rates climb.

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