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	<title>Allegiance &#187; NPS</title>
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		<title>Averages are Just So-So</title>
		<link>http://www.allegiance.com/blog/averages-are-just-so-so/1059</link>
		<comments>http://www.allegiance.com/blog/averages-are-just-so-so/1059#comments</comments>
		<pubDate>Wed, 09 Feb 2011 20:31:22 +0000</pubDate>
		<dc:creator>Steve Bernstein</dc:creator>
				<category><![CDATA[customer loyalty]]></category>
		<category><![CDATA[customer surveys]]></category>
		<category><![CDATA[Net Promoter Score (NPS)]]></category>
		<category><![CDATA[customer satisfaction]]></category>
		<category><![CDATA[NPS]]></category>
		<category><![CDATA[survey response rates]]></category>

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		<description><![CDATA[Survey results that are presented as “average scores” can easily miss the mark. What does an average satisfaction score of 7.78 really mean? Presenting metrics that everyone can understand and act on is a critical component of any Customer Satisfaction / Customer Loyalty program, and it need not be very difficult.]]></description>
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		<title>Predictive Analytics: Success Tips</title>
		<link>http://www.allegiance.com/blog/predictive-analytics-success-tips/223</link>
		<comments>http://www.allegiance.com/blog/predictive-analytics-success-tips/223#comments</comments>
		<pubDate>Tue, 16 Jun 2009 19:54:29 +0000</pubDate>
		<dc:creator>Kimberly Mathie</dc:creator>
				<category><![CDATA[customer feedback]]></category>
		<category><![CDATA[customer relationships]]></category>
		<category><![CDATA[customer surveys]]></category>
		<category><![CDATA[EFM]]></category>
		<category><![CDATA[business outcomes]]></category>
		<category><![CDATA[customer loyalty]]></category>
		<category><![CDATA[NPS]]></category>
		<category><![CDATA[predictive analytics]]></category>
		<category><![CDATA[productivity]]></category>
		<category><![CDATA[Voice of the Customer]]></category>

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		<description><![CDATA[Dr. Gary Rhoads, Loyalty Expert and Co-Founder of Allegiance, offered the following "Five Easy Steps to Predictive Analytics: A Top Down Business Outcome Approach" during the online Engage eSummit. Read on to learn more about these five steps. 
]]></description>
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