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	<title>Allegiance &#187; customer relationship management</title>
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	<description>Voice of Customer Intelligence</description>
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		<title>Bringing Unsanctioned Surveys to Heel</title>
		<link>http://www.allegiance.com/blog/bringing-unsanctioned-surveys-to-heel/1067</link>
		<comments>http://www.allegiance.com/blog/bringing-unsanctioned-surveys-to-heel/1067#comments</comments>
		<pubDate>Wed, 16 Feb 2011 00:30:45 +0000</pubDate>
		<dc:creator>Sarah Simon</dc:creator>
				<category><![CDATA[customer relationships]]></category>
		<category><![CDATA[customer surveys]]></category>
		<category><![CDATA[customer relationship management]]></category>
		<category><![CDATA[Survey Design]]></category>
		<category><![CDATA[VOC]]></category>
		<category><![CDATA[Voice of the Customer]]></category>

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		<description><![CDATA[The names we give them vary from company to company: rogue, unofficial, unsanctioned, ghost, one-off. Voice of Customer (VOC) experts appreciate the power of a neat customer feedback strategy. But in many organizations, there is no central authority governing how, when and why customers are surveyed. 
When your customers are surveyed in a disjointed, illogical and inconsistent manner, both your VOC initiative and your customer relationships suffer.
]]></description>
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		<title>EFM Market Growing</title>
		<link>http://www.allegiance.com/blog/efm-market-growing/170</link>
		<comments>http://www.allegiance.com/blog/efm-market-growing/170#comments</comments>
		<pubDate>Tue, 17 Mar 2009 20:10:29 +0000</pubDate>
		<dc:creator>Chris Cottle</dc:creator>
				<category><![CDATA[EFM]]></category>
		<category><![CDATA[CEM]]></category>
		<category><![CDATA[CRM]]></category>
		<category><![CDATA[Customer Experience Management]]></category>
		<category><![CDATA[customer feedback]]></category>
		<category><![CDATA[customer relationship management]]></category>
		<category><![CDATA[Enterprise feedback]]></category>
		<category><![CDATA[Enterprise Feedback Management]]></category>
		<category><![CDATA[Gartner CRM conference]]></category>
		<category><![CDATA[Survey programs]]></category>
		<category><![CDATA[VOC]]></category>
		<category><![CDATA[VOC Programs]]></category>
		<category><![CDATA[Voice of the Customer]]></category>

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		<description><![CDATA[The Enterprise Feedback Management (EFM) market continues to grow, even amidst the current economic environment. The underlying cause of this growth appears to be increased customer retention through real-time voice of the the customer (VOC) programs. And there was certainly a lot of talk about this at the recent Gartner CRM conference in London. The fact that this is being talked about so much is evidence that the market has matured significantly in the past 12 months. The author of this blog, Chris Cottle, VP of Marketing for Allegiance, believes that the next big step for VOC programs will lie within the analytical side. Read this blog to find out why and also learn more about what this side will mean for businesses.]]></description>
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		<title>The Right CRM &amp; EFM Software &#8211; Key to Your Success</title>
		<link>http://www.allegiance.com/blog/the-right-crm-software-to-lead-to-your-companys-success/520</link>
		<comments>http://www.allegiance.com/blog/the-right-crm-software-to-lead-to-your-companys-success/520#comments</comments>
		<pubDate>Wed, 08 Aug 2007 16:22:30 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[CRM & EFM]]></category>
		<category><![CDATA[EFM]]></category>
		<category><![CDATA[CRM]]></category>
		<category><![CDATA[customer feedback]]></category>
		<category><![CDATA[customer information]]></category>
		<category><![CDATA[customer interactions]]></category>
		<category><![CDATA[customer relationship management]]></category>
		<category><![CDATA[customer relationships]]></category>
		<category><![CDATA[customer satisfaction]]></category>
		<category><![CDATA[employee feedback]]></category>
		<category><![CDATA[employee satisfaction]]></category>
		<category><![CDATA[Enterprise Feedback Management]]></category>

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		<description><![CDATA[keeping tabs on customer information is an important piece of your companyâ€™s operations. As such, Enterprise feedback management (EFM) and Customer Relationship Management (CRM) solutions are equally important to the success of your company. And this article explains why. ]]></description>
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