Allegiance Blog

Here at Allegiance, we continue to see more companies choosing to rescue customers in real time rather than wait months for the results of a large customer satisfaction survey. These businesses are embracing a new approach to traditional customer research.

This approach gives companies the ability to collect feedback from social media, engage customers in real time and use advanced analytics to understand what makes customer tick and predict what they’ll want.

2010 sw500 72x79 New Approach to VOC Gaining GroundBy helping companies to implement this approach and realize the benefits, Allegiance is growing fast. In fact, we just learned that Allegiance was included on Software Magazine’s 28th Annual Software 500 ranking of the world’s largest software and service providers. The ranking positioned Allegiance as number two in the Top 10 Growth Chart of companies in its revenue category and number four in the Top 10 in Software/Services Revenue Growth category for the overall Software 500.

Adam Edmunds, president and CEO of Allegiance, stated: “The Software 500 is a validation of our continued focus on helping organizations drive growth and increase profitability through improved customer and employee loyalty and engagement. We are honored to be recognized and thank our employees and customers for helping us to be included on this prestigious list.”

Today’s companies are turning to real-time customer feedback because they want:

  • Direct access to their data
  • To engage customers through many channels, including mobile, social media, web and more
  • To analyze and create actionable insights from mountains of customer data
  • The ability to act upon their data in real time and improve the customer relationship

The Allegiance team is committed to helping companies use this new approach to achieve their business objectives. We appreciate your support and welcome your feedback.

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